In today’s AI-driven world, awareness about education and career opportunities might seem to be just a click away. Sadly, this is not the case with youngsters residing in rural Punjab.
LACK OF EXPOSURE
Traditional occupations such as farming, manual labour and local businesses seem to be the likely options in villages. The youth here are ambitious and hard working and want to go out of the way to make a life for themselves. They have the will and potential too but don’t know how to go about their career path. Rather, they are unable to define their destination or set their goals. They are oblivious of the educational opportunities and don’t have access to good coaching institutes that can guide and groom them to embark on a sound career path. They may aspire to become a doctor or engineer but lack the direction and supervision to become one. Many factors clip their ambition and make them settle for less. These include:
- Limited access to resources
- Insufficient educational infrastructure
- Economic constraints
- Low parental expectations
- Lack of role models
- Worldview limited to local opportunities
- Lack of confidence, low self esteem and fear of failure
- Gender roles restrict career ambitions
GROUND FOR GOAL-SETTING
However, organizations like BJFI serve as training ground and provide rural youngsters with a one-stop solution. By exposing their mental horizon, BJFI opens new vistas of opportunities for them. It facilitates learning by providing free coaching in a holistic environment. It brings them at par with their urban peers and provides access to state-of-the-art technology and quality training. It equips them with the knowledge to think beyond the ordinary and raise the bar by aiming high.
Once they raise their aspirations and set their goals, BJFI pushes them to achieve their ambition. With regular mentoring and one-on-one interactions with diverse professionals, youngsters become confident enough to brace for the challenges ahead. The eco-system at BJFI motivates the youth to dream high as well as work hard to realise their dreams.